Founder & Creative Director, Trendy Gardener
Trendy Gardener was founded by Hunter Frescoln, a designer and biophilic strategist with a background in interior design, spatial planning, and performance-driven environments. Hunter brings a systems-based approach to plant design—treating biophilic elements as integrated components of the built environment, not decorative afterthoughts.
A Design-Led Foundation
Before founding Trendy Gardener, Hunter built a career in high-end residential design, serving as a Lead Kitchen and Bath Designer and Head of Residential Design. This background shaped a deep understanding of how materials, scale, lighting, circulation, and long-term use affect the success of interior spaces.
That foundation now informs every biophilic system Trendy Gardener designs—ensuring plant environments are architecturally integrated, not retrofitted.
Closing the Gap Between Design and Plant Performance
Hunter founded Trendy Gardener to address a recurring problem in both residential and commercial interiors: plant installations that look good initially but fail over time due to poor planning, incorrect environmental assumptions, or lack of long-term care strategy.
Trendy Gardener was built to solve this gap by aligning:
- Design intent
- Environmental feasibility
- System selection
- Long-term maintenance
If a space cannot properly support live plants, Hunter’s philosophy is simple: do not force it. Instead, recommend alternatives that will perform better and protect the client’s investment.
Biophilic Design With Accountability
Biophilic design is not about adding greenery—it is about creating environments that genuinely support human well-being, productivity, and long-term use.
Hunter approaches biophilic design with restraint and accountability. Every recommendation is grounded in real conditions: light, airflow, access, and maintenance realities. This approach ensures Trendy Gardener’s work remains viable long after installation.
Leadership & Experience
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Founder & Creative Director
- Trendy Gardener
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Professional Background
- Lead Kitchen & Bath Designer
- Head of Residential Design
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Areas of Focus
- Interior plant design
- Living wall systems
- Preserved moss installations
- Commercial and residential plant maintenance
- Biophilic design strategy
Recognized for Scale and Impact
Hunter and Trendy Gardener have been featured for delivering Iowa’s largest residential preserved moss wall installations, showcased at the Home Builders Association of Des Moines Home Show and highlighted by Real Estate Today.
This work reflects the firm’s ability to execute complex, large-scale biophilic features with precision and long-term stability.
A Clear Standard
Hunter leads Trendy Gardener with a commitment to:
- Honest recommendations
- Design integrity
- Long-term performance
- Clarity over convenience
This standard governs every project—residential or commercial—and ensures clients receive solutions that work in real spaces, not just in renderings.
Design Begins With Evaluation
Whether you are planning a residential installation or a commercial biophilic system, the right solution starts with thoughtful evaluation.